Town Centre Working Party
Marlborough: A Friendly, Historic and Beautiful Market Town
During September and October 2022, we asked residents for their thoughts about the town centre – what you liked about it, what would make it even better, and how you'd like to see it develop. The words used most frequently to describe your town were “friendly", "beautiful", "historic” and "market".
You asked. We're delivering.
We published the survey results in November 2022 and used them to help deliver a new town guide and streetscape, sign-posting and other improvements for Marlborough town centre. We identified future priority actions and successfully secured Wiltshire Towns Programme funding from Wiltshire Council to support our work.
Find out more about what we've delivered since then in this press release from November 2024.
Summer 2025: A Town Centre Vision and Development Plan
We're now continuing work to help make Marlborough town centre more accessible and welcoming and even more vibrant and attractive for local people, businesses and visitors.
We have appointed a team led by nationally reputed transportation and placemaking experts PJA, to help us create a Town Centre Vision and Development Plan.
The Vision and Development Plan will:
Dig deeper into challenges and opportunities identified to date in the town centre - thinking in particular about access and movement and town centre spaces and places.
Build a shared long-term vision to sustain and enhance its vitality.
Provide a plan of priorities for action to make the vision a reality.
June/July update: thank you to everyone we spoke to about the Town Centre
The Town Council and the project team consulted with people in different ways to gather a wide range of representative views. These included:
- Online mapping
- Youth and school workshops
- Invited workshop
- Community drop-in morning at the Jubilee Centre
- Business walkabouts
- Emails/meetings
The consultation feedback is now being used to inform the drafting of the Marlborough Town Centre Vision and Development Plan.
This plan is being produced to support the ongoing vibrancy and long-term future of the town centre. It will set out a series of projects - short, medium and long term - that are realistic and achievable and contribute towards achieving the shared vision.
What you told us
Bringing together the insights from the various methods of consultation, a comprehensive message and vision for the future emerges based on creating a more sustainable, accessible, pedestrian-friendly town centre that continues to be a vibrant place.
The collective sentiment points towards a Marlborough that is forward-thinking, sustainable, inclusive and proactively managed to enhance the quality of life for its residents and attract visitors while preserving its unique character.
Download a summary of the consultation feedback here2.23 MB
Next steps - September: comment on the draft Vision and Development Plan
Building on all the feedback and on technical research, a draft Vision and Development Plan will be made available for community feedback and comments in September.
Read more about the background and view the survey results here
Press_Release_Town_Centre_Vision_and_Development_Plan_June_2025.pdf329.58 KB

